Encouraging positive customer reviews is an excellent way to spread the word about your business. While disgruntled customers (a minority group for most companies) are the ones to most often rant and rave publically about your business, satisfied customers often forget to publically spread their feedback and positive comments.
Encouraging your satisfied customers to post positive comments about your business on business review websites and on social media sites, will go along way in enticing future customers. And don’t forget to encourage satisfied customers to recognize your contributions by nominating your business for a BBB Torch Award!